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Delivery-date: Thu, 04 Dec 2025 10:45:44 +0500
Date: Wed, 3 Dec 2025 23:45:38 -0600 (CST)
From: Informa TechTarget <corpmarketing@mail.informatechtarget.com>
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To: info@onebox.pk
Message-ID: <486411753.289579538.1764827138862@sjmktmail-batch1d.marketo.org>
Subject: You've Said Goodbye to MQLs. Now What?
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E-BOOK
The Business Reasons to Move Beyond MQLs Towards Buying Groups

Are MQLs dead? If you=E2=80=99re in B2B marketing or sales, you=E2=80=99ve =
likely seen this polarizing question pop up, often accompanied by lots of s=
trong opinions. And you=E2=80=99re likely looking for answers to help your =
marketing program better address the realities of how today=E2=80=99s buyin=
g decisions occur.

Download our new e-book, The Business Reasons to Move Beyond MQLs Towards =
Buying Groups, for a practical look into what it takes to evolve your reven=
ue engine beyond leads-based models. We discuss how the recommended opportu=
nity and buying team model works, along with tips for tackling the typical =
mental barriers holding teams back and how your team can move forward with =
its own transformation.

Download Your Copy: https://www.informatechtarget.com/white-paper-ebook/the=
-business-reasons-to-move-beyond-mqls-towards-buying-groups/?utm_source=3De=
mail&utm_campaign=3Dthe-business-reasons-to-move-beyond-mqls-towards-buying=
-groups&utm_term=3Dsend-2t

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<p>E-BOOK<br /></p>=20
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ld;">=20
<div class=3D"mktoText" id=3D"header_2col_image_w_text_and_cta-headline2">=
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<p>The Business Reasons to Move Beyond MQLs Towards Buying Groups</p>=20
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<td align=3D"left" valign=3D"top"> <a href=3D
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<div class=3D"mktoText" id=3D"body_text_text">=20
<p>Are MQLs dead? If you=E2=80=99re in B2B marketing or sales, you=E2=80=99=
ve likely seen this polarizing question pop up, often accompanied by lots o=
f strong opinions. And you=E2=80=99re likely looking for answers to help yo=
ur marketing program better address the realities of how today=E2=80=99s bu=
ying decisions occur.<br /><br /> Download our new e-book, <span style=3D"c=
olor: #003cb2;"><a href=3D
"https://mkto.techtarget.com/MDk1LVBDTi03NTkAAAGeht27KIrNwOm8fYK_6mE6BQljd5=
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